Tackling the Chicane
Why sponsors partner with us
Every episode covers real race weekends and real match days in one conversation, so the audience is already crossing over between motorsport and soccer — a combination most media buys can't target directly. The show's voice is unscripted and specific, not read off a script, which is exactly why host-read ads convert better than pre-roll.
Every episode also gets a full written recap on this site — built for search, not just for subscribers — so a sponsor mention keeps showing up in front of new readers long after the episode drops.
Ways to advertise
- Host-read ad spots — a natural mid-roll or pre-roll read, in the hosts' own words.
- Sponsored segments — a dedicated segment built around your product or offer.
- Recap placements — a mention or link inside the written episode recap on this site.
- Bundles — combine audio and written placements across a run of episodes.
Let's talk
Tell us a bit about your brand and what you're looking for — we'll follow up with rates and availability.